CrashDwell — Co‑founder



co-founder 2013-2014

Online marketplace for students to find and offer sublets. Easy, affordable, and reliable solution to find short-term housing and fill empty rooms for the hundreds of thousands of students and interns in NYC.

Led customer discovery and engaged in Lean LaunchPad methodology. Team lead for everything product/design/UX/engineering. Responsible for content marketing and video production. Developed financial models, analyzed CAC/LTV, and formulated business model.

systems built

  • Branding/identity

  • Responsive mobile-friendly interface

  • Inventory management system (IMS)

  • Messaging system

  • Financial transaction system